Omer Asim and Studio Rö proudly announce their collaboration, a partnership that weaves craftsmanship with cultural discourse. Omer Asim, led by co-creative directors Omer Asim and Maya Antoun, have created custom-made garments for the founders of Studio Rö, their creations represent the alignment between Studio Rö and Omer Asim, and their shared dedication to mindful design.
This exciting partnership will unfold through a series of activations commencing with the upcoming scent ceremony in April, during Salone del Mobile Milano; and proceed to a full takeover of the Studio Rö space in September.
Asim, an architect-turned-clothier, and Antoun, a jewellery designer who migrated into fashion, both hail from Sudan. Their brand is renowned for its meticulous focus on substance, craft, form, and construction; embodying a silent yet powerful aesthetic that merges sensual volume, texture, and deliberate shapes.
Their work often reflects on identity through the lens of displacement, questioning the impermanence of modernity while reclaiming material and metaphysical heritage. "This collaboration with Studio Rö allows us to further explore the relationship between materiality and identity. Our practice has always been about uncovering what is hidden and discarded, and through this partnership, we aim to create new dialogues that connect, tradition, craft, and contemporary expression.” Say Asim and Antoun.
This collaboration with Studio Rö resonates with the gallery's ethos of mindful living and artistic curation. Founded by Christelle, who moves between Italy and France, Studio Rö is a minimalist sanctuary dedicated to raw, evocative art and design. The space fosters slow living, spirituality, and environmental consciousness, offering an immersive retreat from consumerist culture. Open by invitation only, the gallery curates holistic experiences where art is explored through sensory storytelling. "We are honoured to collaborate with Omer Asim, as their meticulous approach to craft and materiality aligns seamlessly with our philosophy at Studio Rö. Together, we are weaving a narrative that transcends fashion and art, embracing the depth of cultural storytelling and sensory experience." Says Christelle.
Through the upcoming scent ceremony in April and the September takeover of Studio Rö, the collaboration will further explore the intersections of art, craft, and cultural identity. Visitors will be invited to engage with installations and experiences, nurturing a deeper understanding of materiality and the artistic process.
Visit (omer-asim.com) to learn more about the brand.
For media inquiries, interviews, or further details about the upcoming activations, please contact: studio@omer-asim.com