Our story

QASIMI is a London-based fashion brand with a Middle Eastern heritage founded in 2015 by Khalid Al Qasimi. The brand focuses on crafting understated and refined garments from a perspective that reflects its multicultural origins.

The brand’s narrative centres around the idea of an urban nomad whose endeavours takes one on various journeys across the world - a culture dialogue and exchange, seeking to unite rather than divide through the powerful medium of clothes.

A brand for all genders, deeply rooted in the merging of cultures, socio-political inspirations, craft and a sophisticated flair for colour.

QASIMI currently shows as part of London Fashion Week Men’s and Women’s and stocks in top department stores and selected boutiques internationally.